Citi Prepaid Services Expands in Five New Markets Across EMEA
Citi’s Global Transaction Services business’ Europe, Middle East and Africa (EMEA) platform for Citi Prepaid Services is now live in Germany, Belgium, Portugal, Switzerland and Ireland. The services will provide these five markets with customised prepaid card solutions, in pounds sterling, euro, Swiss franc and US dollar, for corporate and public sector clients looking for convenient ways to deliver payments, including payroll, consumer rewards and employee incentives that the recipients can then use worldwide.
Citi initially launched its payment solutions to the UK in November 2008 and will continue to expand this offering across the region in 2009 with a view to launching in the United Arab Emirates (UAE) next.
Rajesh Mehta, managing director and regional head for treasury and trade solutions for EMEA, Citi, said: “These solutions further reinforce Citi Prepaid’s position as a dynamic tool and delivery platform and the top choice for companies initiating payroll, consumer rewards, sales incentives and government benefits. The roll out of these state-of-the-art products across these five new markets underscores Citi’s commitment to our clients in the region and our vision to be a one-stop provider of customised services allowing our clients greater flexibility across borders.”