MasterCard’s DataCash Enables Payments on Taxi Mobile App

cab:app, the mobile hailing app, has introduced a free and secure payment processing facility for cab drivers operating in the London borough of Hackney. This will help drivers meet the growing demand by consumers who prefer the convenience of paying by card. In addition, this will offer drivers complete flexibility from their mobile phone to generate more income with no cost, no tie in, no radio circuit fees or specialist equipment installed in their cab.

The mobile payment app will allow drivers to accept debit and credit cards on VISA, Mastercard, American Express, Diners and Laser (Ireland only) for the range of services available on cab:app, including instant hails, pre-bookings and fixed price fares.

cab:app is free to download for drivers and passengers across the UK and Ireland on iPhone, iPad, Android, Blackberry and Nokia, and claims to be the most comprehensive app available on the taxi app market.