Fiserv Highlights Mobile Banking Needs of Business Customers
The majority of US small- and mid-size businesses already use online banking, and mobile banking is on the rise, reports Fiserv.
The financial services technology solutions specialist cites research from Raddon Financial Group, which found that 35% of small businesses use a smartphone and 25% use a tablet for business banking. Industry forecasts suggest these numbers will rise.
Fiserv has issued a white paper for financial institutions (FIs), entitled ‘Riding the Digital Wave for Business Banking, Propelled by Mobile’, highlighting the unique digital banking needs of business customers, with a focus on mobile banking. The white paper discusses how FIs can enhance digital banking services to attract and retain business customers.
The white paper also suggests that businesses represent a strong growth opportunity for FIs, and use of digital banking solutions can deepen these relationships. They can best serve business customers by offering digital banking capabilities that take the unique needs of businesses into account, including:
“With more businesses using digital banking services, there is a focus on providing specialised mobile banking capabilities which cater to the needs of this attractive market segment,” said Teri Carstensen, division president, bank solutions, Fiserv.
“FIs that optimise their digital banking solutions for business users are best positioned to strengthen relationships with their customers and capitalise on growth opportunities.”
The white paper can be accessed at www.fiserv.com/digitalwavepaper.