Cognizant Redefines Master Data Management with MDM-in-a-Box

Cognizant (NASDAQ: CTSH) has launched MDM-in-a-Box, the first in a range of Cognizant Quick Start Solutions that take a modular and pragmatic approach to simplifying the installation of enterprise-wide technology that is traditionally difficult and costly to implement. Developed in conjunction with IBM, MDM-in-a-Box offers a Quick Start Solution that addresses specific areas of Master Data Management (MDM). Built on IBM’s InfoSphere Master Data Management Server, MDM-in-a-Box adds value as a preconfigured solution to reduce deployment time and effort. MDM-in-a-Box delivers a fast return on value and creates a roadmap to continue enterprise-wide MDM deployment through ongoing phases. Master Data Management is the central collection and management of all of an organisation’s critical customer data and when applied correctly, can deliver increased back-office efficiencies and greater customer insight, which in turn lead to more effective sales and marketing campaigns, within a streamlined IT infrastructure. Cognizant’s MDM-in-a-Box solution accelerator is preconfigured to lower costs and reduce implementation time for a typical enterprise-wide MDM deployment, delivering greater business value and justification to support ongoing deployment.